Twitter have just announced yesterday that they are developing a new 'Super Follower' feature on the platform where people could pay a monthly subscription to access extra content from the favourite Twitter accounts.
So for example writers or bloggers could provide additional content, whether it be articles, short stories, essays or whatever, behind a paywall and followers could pay a monthly subscription - say $4.99 for example - in order to access that extra content. My assumption is that it won't be limited to just written content, either. Presumably, creators could also charge for podcasts, video content, photography and more. It's a very similar idea to what's been used for some time now on Patreon, OnlyFans, KoFi, etc. with the obvious advantage that instead of having to send your Twitter followers off to one of these all the other platforms, the whole thing is integrated into Twitter itself. Presumably Twitter will take a cut of this and so it's a potential source of extra revenue for Twitter and as such it's been showcased to investors as one of two exciting developments that are in the pipeline at the moment. The other one is 'groups' which is likely to be very similar to Facebook groups which is hugely popular and will allow people with similar interests to interact and share in their own dedicated spaces. It's unclear to me at the moment whether these will be two mutually exclusive developments, or whether group facilitators will also be able to charge a monthly subscription for access to those groups, but either way these two new announcements are causing a huge stir within the world of social media at the moment and beyond. My initial feelings towards this are quite positive I'm quite excited about both of these ideas but what do you think? I'd love to hear your thoughts on these plans... let me know your opions... via a tweet of course! |